ADVERTISING IN BOI
get boi magazine
IN PRINT.. ONLINE.. or BOI e-BLAST direct to email
3708 N. Halsted St. • Chicago, IL 60613 • 773.975.0264
ADVERTISING MANAGER
Bill Gubrud
ADVERTISING
Freddie Bain
ADVERTISING
KOREY NEIBARGER
EDITORIAL
Michael Pleasants
TO ADVERTISE CALL
773.975.0264
ADDRESS
3708 N. Halsted
Chicago, IL 60613
E-MAIL ADDRESS
boi Magazine is published bi-weekly by:
Boi Magazine, Inc. @2000-2010
All rights reserved
ISSUE #
01.10
02.10
03.10
04.10
05.10
06.10
07.10
08.10
09.10
10.10
11.10
12.10
13.10
14.10
15.10
16.10
17.10
18.10
19.10
20.10
21.10
22.10
23.10
24.10
25.10
FEATURE
2009 Year in Review
Valentine's Day / Illinois Primary Preview
Mardi Gras / Auto Show
Spring Fashion / Dining I
St. Patricks Day / Travel I
Bars & Clubs I / Spring Arts & Entertainment
Health & Fitness / Neighborhoods I
Summer Fashion / Dining Out For Life
IML Program Guide
MidSommarfest / Andersonville
Pride / Pridefest Guide
Dining II
Bars & Clubs II
Market Days Program Guide
BOI 10th Anniversary
Fall Fashion
Dining III / Fall Arts & Entertainment
Travel II / Neighborhoods II
Halloween I / Bars & Clubs III
Halloween II / IL Gen. Election Preview / GLBT Films
Winter Fashion
Thanksgiving / Shoppers Guide I
Shoppers Guide II / Dining IV (Delivery)
New Year's Eve / Bars & Clubs IV
2010 Year in Review
Dates and Features are subject to change.
All artwork is due by 5pm Chicago time on the deadline date listed above.
Street Date
January 14th
January 28th
February 11th
February 25th
March 11th
March 25th
April 8th
April 22nd
May 13th
May 27th
June 17th
July 1st
July 15th
July 29th
August 12th
August 26th
September 9th
September 23rd
October 7th
October 21st
November 4th
November 18th
December 2nd
December 16th
December 30th
Ad Deadline
January 4th
January 18th
February 1st
February 15th
March 1st
March 15th
March 29th
April 12th
May 3rd
May 17th
June 7th
June 21st
July 5th
July 20th
August 2nd
August 16th
August 30th
September 13th
September 27th
October 11th
October 25th
November 8th
November 22nd
December 6th
December 20th
2010 ISSUES AND DEADLINES
GENERAL AD SIZE
FULL PAGE
HALF PAGE
QUARTER PAGE
COVERS:
BACK COVER
INSIDE COVER - (Page 2)
INSIDE BACK COVER
PRIME PLACEMENTS:
PAGE 3 (Inside Cover Right)
PAGE 4
PAGE 5
PAGE 7
CENTER SPREAD
(Double Full)
Business Card
BOI e-BLAST & ONLINE ADS:
boiBLAST (In The Know, On The Go)
DRINKING / CLUB SECTION
DINING SECTION
2010 ADVERTISING RATES
1 X RATE
$820.00
$665.00
$430.00
1 X RATE
$1,694.00
$1,400.00
$1,350.00
1 X RATE
$1,207.00
$1,159.00
$1,110.00
$1,015.00
$1,805.00
$150.00
1 X RATE
$450.00
$350.00
$350.00
3 X RATE
$765.00
$610.00
$400.00
3 X RATE
$1,592.00
$1,310.00
$1265.00
3 X RATE
$1,135.00
$1,085.00
$1,040.00
$950.00
$1,695.00
$130.00
3 X RATE
$400.00
$250.00
$250.00
6 X RATE
$715.00
$580.00
$380.00
6 X RATE
$1,490.00
$1,225.00
$1180.00
6 X RATE
$1,069.00
$1,019.00
$985.00
$895.00
$1,599.00
$110.00
6 X RATE
$350.00
$200.00
$200.00
BOI e-BLAST (In The Know, On The Go)
Full Page Ad with Link
DRINKING / CLUB SECTION
Full Page Ad with Link
DINING SECTION
Full Page Ad with Link
BOI e-BLAST (In The Know, On The Go)
Half Page Ad with Link
DRINKING / CLUB SECTION
Half Page Ad with Link
DINING SECTION
Half Page Ad with Link
BOI e-BLAST & ONLINE @ BOIMAGAZINE.COM
SAMPLE ADS
(ACTUAL ONLINE SIZE FORMATS)
BOI BLAST, a direct email campaign, is another vehicle for getting the word out. It's emailed to thousands of subscribers on a bi-weekly basis and provides you with additional advertising opportunities.
boiBLAST email campaigns now reach 25,000+ direct subscribers
The boiBLAST email campaign IS also available on our website, as “In The Know, On The Go”
OVERVIEW
BOI Magazine, which began in 2000, is a four-color, glossy BI weekly free publication covering Chicago’s GLBT community, with a circulation of 20,000 copies. BOI covers music, nightlife, fashion, dining, film, travel, health, fitness and live theatre. The magazine also contains a unique directory of information about local dining and nightlife options as well as listings for upcoming entertainment, social, political, and cultural events.
DISTRIBUTION
BOI Magazine has a controlled distribution of over 300 locations, most of which are in clubs, bars, restaurants, cafés, bookstores, gyms, and retail establishments. Our distribution encompasses the greater Chicagoland area, with a heavy concentration in highly populated GLBT areas and surrounding suburbs as well as select locations in Indiana, Michigan, and Wisconsin.
INTERNET ADVERTISING
boimagazine.com is a cost effective way of reaching an additional audience. The slick and innovative design features the current issue of BOI, additional content from interviews and a surplus of pictures. The website allows access to BOI Magazine’s archived issues.
The BOI e-Blast is another advertising medium, which is sent to over 25,000 e-mail subscribers on a bi-weekly basis. The BOI e-Blast contains a two week calendar of events, teaser photos and spotlights on where to go, which are featured in the current issue of BOI Magazine with a link to boimagazine.com.
If you have any questions or want to talk about ad space, give us a call at 773.975.0264.
MEDIA KIT - 2010
12 X RATE
$645.00
$520.00
$340.00
12 X RATE
$1,345.00
$1,100.00
$1065.00
12 X RATE
$965.00
$920.00
$890.00
$805.00
$1,440.00
$90.00
12 X RATE
$300.00
$175.00
$175.00
FULL COLOR PRINT AD SPECS
OUR BUSINESS VISION
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•Our business mission is:
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•To produce a quality product free-of-charge for the community, that's both entertaining and informative.
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•To maintain competitive advertising rates to operate effectively while maintaining a profit.
OUR MISSION
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•Our mission is:
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•To offer a platform to both readers and advertisers.
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•To supply the community with the latest information on lifestyle matters.
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•To produce a high quality product that carries positive and interesting lifestyles content through our articles, interviews, pictorials and advertisements.
QUALITY
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•Since the beginning, BOI Magazine has been committed to quality, not only in the presentation of our magazine but in the content as well. We at BOI Magazine will strive to bring the readers the finest in all the lifestyle categories.
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•We strive for the reader to pick up the Magazine for its high quality aesthetics, however, once inside readers can discover meaningful content.
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•In our commitment to our advertisers, we offer them the finest quality representation for their print and internet advertising.
COMMITMENT
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•Our commitment is:
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•To produce a consistent product, both in frequency and in quality.
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•To establish a long term relationship with our readers and advertisers that is beneficial for all parties involved.
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•To stay in business for our advertisers and community.